Archiwa tagu: analityka internetowa

Praca w SEO to zawód przyszłości?


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Do wpisu zainspirowało mnie ogłoszenie pewnej agencji zatytułowane Analityk SEO zawód przyszłości. Na zeszłorocznych konferencjach na temat Google Analytics często przejawiało się hasło, że analityk internetowy to zawód przyszłości. Czyżby było więcej zawodów przyszłości?

Czytaj dalej Praca w SEO to zawód przyszłości?

Usability / User Experience (UX) – warsztaty Conversion Workshop Days


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Coraz więcej osób uważa, że przyszłość SEO znajduje się w Content Marketingu. Jest jednak jeszcze jeden obszar, który ma rosnące znaczenie, czyli User Experience. Szczególnie, że ma on znaczenie dla optymalizacji konwersji.

Czytaj dalej Usability / User Experience (UX) – warsztaty Conversion Workshop Days

Analityka internetowa na konferencjach, czyli wiedza powszechna powszechnie niestosowana


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W ostatnim czasie miałem możliwość wziąć udział w dwóch konferencjach na temat Analityki Internetowej. Pierwsza z nich to Google Analytics User Conference współorganizowana przez Bluerank i Marketing Online – już po raz drugi. Druga to Think Analytics organizowana przez Google. W tym wpisie o tym czy było warto…

Czytaj dalej Analityka internetowa na konferencjach, czyli wiedza powszechna powszechnie niestosowana